Avvo Launches Suite of Legal Marketing Tools

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Avvo, the legal and medical directory and Q&A site, today launched two new services designed to help lawyers more effectively market their practices. The two services are both offered under the umbrella name Avvo Ignite. One, Avvo Ignite Starter, offers “hassle-free search and mobile optimized” websites…

Lawyer-Rating Site Avvo Adds Doctor Ratings

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The lawyer-rating site Avvo.com is taking on a whole new profession with its launch today of doctor ratings. As of today, Avvo is adding an entirely new section of its site that contains profiles and ratings of medical doctors from all 50 states.

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As it does with lawyers,…

Avvo Readies Roll Out of Enhanced ‘Avvo Pro’

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Lawyer-rating site Avvo will introduce a premium version next week that will enhance lawyers ability to customize their profiles, enhance their visibility in other Avvo sections, and provide them with more detailed analytics. Called Avvo Pro, it will be available starting Nov. 6 for a monthly subscription of $49.95. (An initial promotion will offer…

Avvo Unveils Major Overhaul

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The lawyer rating site Avvo unveiled a major redesign of its Web site last night in order to enhance user access to its three main features: Lawyer Search, Answers & Advice and Legal Guides. It also formally launched its Legal Guides, a series of brief overviews of legal topics written by private attorneys or…

Avvo Expands to Mass., Florida

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Lawyer-rating site Avvo expands this week to Massachusetts and Florida, bringing its coverage to 60 percent of licensed U.S. attorneys and spanning 11 states and the District of Columbia. Launched in June 2007, Avvo’s goal is to serve as a consumer resource by rating and profiling every U.S. lawyer. Initially, I was somewhat skeptical…

Federal Court Tosses Case Against Avvo

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A federal judge in Seattle yesterday dismissed the class-action complaint filed by two lawyers against lawyer-rating site Avvo. U.S. District Judge Robert S. Lasnik ruled that the opinions expressed through Avvo’s ratings system are absolutely protected by the First Amendment. Here is the money quote from the opinion:

“Rather than seeing the Avvo ratings