Startup Alley: Office & Dragons

Office & Dragons

Elevator Pitch: Office & Dragons helps lawyers save days of time on their matters by streamlining document work. We’ve built the world’s only document automation platform based on Agile methodology, so anyone can get results instantly and iteratively expand and improve their automations over time.

What makes you unique or innovative? We have developed the world’s first and only document automation platform that is founded in Agile methodology. In doing so, we’ve flipped the traditional painstakingly slow model of document automation on its head. Users get results instantly, making small improvements to their templates iteratively and launching changes quickly to their team. Users don’t have to wait for a year before their template is usable and it remains flexible and evolves over time.

What problem do you solve? Office & Dragons helps lawyers at the world’s biggest and best law firms to save days of time on their matters by eliminating repetitive document work. It doesn’t matter if they use templates, precedents, bespoke documents or highly negotiated documents – our users can upload any document and instantly reduce repetition, unlocking significant time savings.

Your competitors? Our competitors are document automation solutions like Contract Express and Avvoka, though these are not fit for purpose when it comes to providing rapid elimination of repetitive document work in bespoke, negotiated, fast-paced matters. We are the only solution that can do this on the fly, without the need for advance planning and time-consuming template building.

Demo video:

Founded: 6/5/2019, London

Target customer. Our customers are primarily AmLaw 200 firms (and their equivalent in the UK). Examples of our larger customers are Baker McKenzie and Dechert. An example of a smaller customer is Smith, Gambrell & Russell, LLP.

Price.  Our pricing varies but is primarily based on the number of documents users are allowed to create/update on our platform. An appropriate plan for a smaller firm could be $2,000 per month, and for a larger firm it could be $20,000 per month.

Expected 2022/2023 gross revenue? N/A.

Number of users/paying customers? N/A.

Traction to date. N/A.

Plan for growth over next five years. Our plan for growing the company over the next five years is to focus on organic growth and customer success. By consistently providing a high-quality product that meets our customers’ needs and making sure they are satisfied, we will be able to drive growth through referrals and word of mouth. We also plan to focus on profitability – our goal is to achieve profitability within the next one to two years, and to remain profitable from then on. We also plan to expand our team of engineers and customer success experts to continue to improve our product and support our customers. This year, we will start to invest more into actively reach out to potential customers via LinkedIn, email, conferences, and other channels. We are also seeing an increasing number of referrals to in-house customers and expect to start actively working with in-house teams either this year or next.

Outside funding. Less than $1M in outside funding

Describe any ways in which your company is diverse or promotes diversity. Although our team is still relatively small, we are proud to have achieved a diverse mix of people in terms of race and gender. We strive to ensure that diversity is woven into the fabric of our recruitment and hiring process and are determined to foster a diverse team that encompasses a variety of identities, cultures and backgrounds as our business continues to expand. This is part of our mission to create an inclusive and equitable workplace, where everyone can bring their whole selves to their work, and where each person is valued and respected.