Startup Alley: Naya


Elevator Pitch: Naya is a database driven solution that allows lawyers and their clients to share a platform that drives document automation and transaction management. Each environment is customized based on the documents / processes that are being automated.

What makes you unique or innovative? Our product is designed to be shared by lawyers and their clients to improve efficiency for all parties (not just the lawyers). Also, Naya has experienced attorneys as part of its implementation team and all setup is handled by Naya so there is no implementation necessary by lawyers.

What problem do you solve? Automation of all aspects of legal transactions with features including, but not limited to, document automation, transaction management, document assembly and signature packages.

Your competitors? Document automation and transaction management vendors

Demo video: None.

Founded: 4/1/2019, Tampa, Florida

Target customer. All types of law firms and corporate lenders.

Price. Per transaction fee based on complexity.

Expected 2022/2023 gross revenue? Less than $1M/$1M – $5M

Number of users/paying customers? 101-1,000/< 20

Traction to date. We have almost 20 law firms and a handful of lenders using our platform and expect traction to grow in 2023. Over 250 complex loan transactions have been closed on Naya just in the last two years and we have configured over 25 lender environments for use by attorneys. We expect use to grow in 2023 as we onboard other institutional lenders that will require their lawyers to use the platform.

Plan for growth over next five years. Continue to grow organically with Am Law 200 firms and large institutional lenders.

Outside funding. No outside funding

Describe any ways in which your company is diverse or promotes diversity. One of our founders is diverse and we are committed to diversity as we hire.